Encourage Customers to Promote Your Business
Amongst the millions of people in your marketing database, only hundreds of them have an impact on Facebook, Twitter, LinkedIn, Instagram, Yahoo! Groups, personal blogs and other socially important venues. How can you leverage your relationships to build your brand in these communities and accelerate sales?
Choiceplex has developed best practices to engage the online customers that really make a difference through Influencer Relationship Management, with insights how to:
Amongst the millions of people in your marketing database, only hundreds of them have an impact on Facebook, Twitter, LinkedIn, Instagram, Yahoo! Groups, personal blogs and other socially important venues. How can you leverage your relationships to build your brand in these communities and accelerate sales?
Choiceplex has developed best practices to engage the online customers that really make a difference through Influencer Relationship Management, with insights how to:
- Identify those customers who really have an impact on prospects in social media.
- Engage these influencers by providing content, encouragement and personal connections.
- Measure the impact of your efforts by identifying those who have been influenced by the influencers.
- Develop campaign strategies based on performance outcome desires such as improved customer reach, engagement, conversions or advocacy.
- Establish social media objectives that align with overall business objective and goals.